Jfl Capital Management LLC (Lakeway)


Jfl Capital Management LLC is a large advisory firm based in Lakeway. It manages $316 million of regulatory assets for 3 client accounts. It has been registered with the SEC as an adviser since 2017 and has operated in the jurisdiction of Texas.

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Jfl Capital Management provides portfolio management for pooled investment vehicles and portfolio management for businesses and institutional clients. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Jfl Capital Management: assets under management

The assets under management (AUM) of Jfl Capital Management LLC is $316 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 123% since the beginning of its operation, and $19 million of the total AUM is attributable to clients outside of the United States.


The firm manages $316 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $105.33 million each.
Jfl Capital Management has custody of $137 million in cash and securities for 2 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in cash and cash equivalents the most. They account for 66% of the total AUM. The second-largest asset type is exchange traded securities, which make up 32% of the firm’s portfolio. Investments in other assets form 1% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Jfl Capital Management LLC for their services and products based on a percentage of assets under management and performance-based fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Jfl Capital Management serves?

The firm provides services to pooled investment vehicles and corporations or other businesses. The largest group of clients of Jfl Capital Management is corporations or other businesses with 1 clients and $179 million of assets under management. Among the 11 most similar advisory firms, Jfl Capital Management has the highest percentage of corporations or other businesses out of all clients.


The amount of regulatory assets under management is $316 million for 3 clients. 33% of the firm’s clients are foreign persons or businesses.

Jfl Capital Management also advises several private funds. Namely, one hedge fund. The minimum investment commitment required of non-related persons is $250,000 for each fund.

Careers at Jfl Capital Management LLC

The company employs 4 people that are either part- or full-time employees. 75 percent of the employees work as investment advisers or researchers. No employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Joseph Lawler Managing member, chief compliance officer 1 Nov 2014 75% - 100% 5771445
James Rex Merchant Chief compliance officer, cfo 1 May 2018 Other 1899264

Based in Lakeway

The principal office where Jfl Capital Management LLC performs its advisory services is located at 1415 Rr 620 South, Lakeway, TX 78734 The mailing address of the firm is 2110 Ranch Rd 620 S No 341732, Lakeway, TX 78734. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 512-761-4500. The normal business hours are 8am-4pm on Monday - Friday. You can find more information about the New York firm at jflcapitalmanagement.com.