Optimal Capital Advisors, LLC (Traverse City)


Optimal Capital Advisors, LLC is a large advisory firm based in Traverse City. It manages $345.92 million of regulatory assets for 1,165 client accounts. It has been registered with the SEC as an adviser since 2007 and has operated in the jurisdictions of California, Michigan, and Nevada.

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Optimal Capital Advisors provides financial planning services, portfolio management for individuals and small businesses, portfolio management for pooled investment vehicles, and sub-adviser to broker-dealers and registered investment advisers programs. It prepares financial plans for less than 10 clients. On top of advisory services, the firm doesn't engage in other business activities.

Optimal Capital Advisors: assets under management

The assets under management (AUM) of Optimal Capital Advisors, LLC is $345.92 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 1099% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $345.92 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $296.93 thousand each.
Optimal Capital Advisors has custody of $38.82 million in cash and securities for 78 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in pooled investment vehicles the most. They account for 29% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 22% of the firm’s portfolio. Investments in exchange traded securities form 20% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Optimal Capital Advisors, LLC for their services and products based on a percentage of assets under management, hourly charges, fixed fees, commissions, and performance-based fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Optimal Capital Advisors serves?

The firm provides services to individuals, other investment advisers, and high net worth individuals. The largest group of clients of Optimal Capital Advisors is other investment advisers with 612 clients and $263.3 million of assets under management. Among the 11 most similar advisory firms, Optimal Capital Advisors has the highest percentage of other investment advisers out of all clients.


The amount of regulatory assets under management is $342.24 million for 690 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Optimal Capital Advisors also advises several private funds. Namely, one other private fund and two private equity funds. The minimum investment commitment required of non-related persons is $50,000 for each fund.

Careers at Optimal Capital Advisors, LLC

The company employs 6 people that are either part- or full-time employees. 67 percent of the employees work as investment advisers or researchers. 4 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Joseph Patrick Batcha Iii Principal/ chief compliance officer 1 Apr 2006 50% - 75% 1286067
George Brailsford Wislar Principal 1 Mar 2012 50% - 75% 1283124

Based in Traverse City

The principal office where Optimal Capital Advisors, LLC performs its advisory services is located at 12935 Sw Bayshore Dr, Traverse City, MI 49684, which is also the mailing address of the firm. An additional office of the firm is in Sparks, NV. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 231-933-4677 or by fax 231-933-4676. The normal business hours are 9:00am to 5:00om on Monday - Friday. You can find more information about the New York firm at optimalcapitalfwa.com.