Ford Financial Group, Inc. (Fresno)

Name: Ford Financial Group, Inc.
Address: 5260 N. Palm Avenue, Fresno, CA, 93704
Telephone: 559-449-8690

Ford Financial Group, Inc. is a large advisory firm based in Fresno. It manages $426.38 million of regulatory assets for 1,608 client accounts. It has been registered with the SEC as an adviser since 2016 and has operated in the jurisdictions of Arizona, California, Florida, and 4 other states.

Ford Financial Group provides financial planning services, portfolio management for individuals and small businesses, and selection of other advisers. It prepares financial plans for more than 10 clients. On top of advisory services, the firm doesn't engage in other business activities.

Ford Financial Group: assets under management

The assets under management (AUM) of Ford Financial Group, Inc. is $426.38 million. The firm's AUM has grown by 60% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $411.15 million in discretionary accounts and $15.23 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $288.32 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $83.68 thousand.

Ford Financial Group has custody of $17.54 million in cash and securities for 11 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in investment and business development companies the most. They account for 89% of the total AUM. The second-largest asset type is exchange traded securities, which make up 5% of the firm’s portfolio. Investments in cash and cash equivalents form 5% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Ford Financial Group, Inc. for their services and products based on a percentage of assets under management and hourly charges. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Ford Financial Group serves?

The firm provides services to individuals, charitable organizations, high net worth individuals, and pension and profit sharing plans. The largest group of clients of Ford Financial Group is high net worth individuals with 138 clients and $235.7 million of assets under management. Among the 11 most similar advisory firms, Ford Financial Group has the 3rd lowest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $426.38 million for 844 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Ford Financial Group doesn't advise any private funds.

Careers at Ford Financial Group, Inc.

The company employs 17 people that are either part- or full-time employees. 71 percent of the employees work as investment advisers or researchers. 12 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Brian Joseph Ullmann joined the executive team most recently as the Chief Financial Officer.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Carole Riley Ford	Chief executive officer	1 Aug 2011	50% - 75%	1284016
James Joseph Ford	Secretary	1 Aug 2011	50% - 75%	2377177
Kelle Lee Butler	Chief compliance officer/ operations manager	1 Dec 2016	Other	4746402
Brian Joseph Ullmann	Chief financial officer	1 Jan 2019	25% - 50%	5474380
Ryan Jaire Louie	Chief executive officer	1 Jan 2019	25% - 50%	4435975

Based in Fresno

The principal office where Ford Financial Group, Inc. performs its advisory services is located at 5260 N. Palm Avenue, Fresno, CA 93704, which is also the mailing address of the firm. An additional office of the firm is in Carmel By The Sea, CA. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 559-449-8690 or by fax 559-449-8694. The normal business hours are 8:00 a.m. - 5:00 p.m.; close at 4:00 p.m. on fridays on Monday - Friday. You can find more information about the New York firm at fordfg.com.